See how your preorders perform.
Understand preorder demand, track revenue, and see what still needs payment or fulfillment — all in one place.
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Sound like your store?
Preorders are coming in. But sales, partial payments, and upcoming shipments each tell a different part of the story.
Bring those details together before planning your next move.
- 01Which products are converting?
- 02How much revenue?
- 03What still needs to ship?
See the full picture of your preorders
Start with sales, orders, and customers. Explore preorder revenue and the impact on the entire basket.




Know which preorders perform best
Connect impressions and add-to-cart activity with orders and revenue, down to each variant.
See how interest becomes preorders

See which preorders drive revenue

“STOQ has been invaluable to me as we've managed our growth and supply chain through preorders and back in stock flows.”
“We like that preorders were able to be isolated from different orders, and that the fulfillment status comes through as “scheduled” for all preorders.”
From preorder placed to product shipped
Review payments, linked offers, and fulfillment status. See what is waiting for stock and what still needs to ship.
Keep every preorder in view

Know what still needs to ship

“Implementation was super easy and the reports section shows you all the data you need to manage your pre-orders and alerts.”
Start with your next preorder
- 01Add STOQInstall from the Shopify App Store.
- 02Create your offerChoose products and preorder settings.
- 03See activity turn into insightsReview engagement, revenue, orders, and fulfillment.
A few details before you get started
Preorder sales shows revenue from preorder products. Total impact shows revenue from all orders that included a preorder product, including other items in those orders.
Switch preorder sales between revenue and units sold. Switch total impact between revenue and orders.
The product revenue and orders reports include CSV export, so you can review the data outside STOQ.
Yes. Review the summary counts, filter orders by payment and fulfillment status, and use the fulfillment breakdown to see units still to fulfill.
Yes. Filter orders by payment collection result: failed, successful, or couldn’t verify. You can also filter separately by payment status, including paid, partially paid, and unpaid.
Yes. Filter orders by active, inactive, or deleted preorder offers to review orders linked to a specific offer.
Find the detailed reports under STOQ → Reports → Preorders. The current preorder summary and trends are under STOQ → Preorders → Overview.
Talk to the STOQ team ↗