Understand your sales and restock demand

STOQ reports on two areas: preorders (revenue, orders and fulfillment, engagement, and deposits/balances) and back in stock (demand, signups and notifications, engagement, and recovered sales). Your homepage brings the top-level numbers together, and Reports goes deeper into each.

Yes. STOQ tracks preorder revenue and back-in-stock recovered revenue separately, and shows a combined total on your homepage so you can see overall performance at a glance.

Yes. Reports can be broken down by product and variant, filtered by Shopify market, and shown in your reporting currency — so multi-region and multi-currency stores see numbers that match how they sell.

You can export supported reports as CSVs to share with your team. You can also use a STOQ AI connector to query preorder and back-in-stock data in Claude or ChatGPT.

No — reporting is built in from your first order, so your numbers start filling in as soon as STOQ is live. The one exception is button engagement, which needs STOQ’s analytics turned on.

Yes — that's what the reports are built for. Your restock waitlists show which products and variants shoppers want most, and your preorder sales show demand before you commit stock, so you can plan reorders and production on real numbers.

Yes. STOQ can send automated weekly and monthly summaries covering products in demand, revenue recovered, and more — so the key numbers reach you without opening the app.