STOQ x Klaviyo: Secure integration for back in stock & preorder emails
Managing back-in-stock and preorder communication just got easier and more secure with STOQ's enhanced Klaviyo integration. Merchants can now connect to Klaviyo using our official app, leaving manual API keys behind for a streamlined, OAuth-powered experience. This update ensures your back in stock and preorder email workflows are simpler, safer, and future-proof.
Why this matters
With the new Klaviyo app integration, stores gain:
- Seamless setup - no more manual API key handling
- Enhanced security through official authorization
- Easier management of email notifications as stores grow
- Create tailored emails effortlessly with Klaviyo’s email editor
How to set up the new integration
Getting started is simple:
- Navigate to Back in stock → Notifications → Customize email
- Select Klaviyo as your email provider and click the connect button
- Authorize STOQ to access your Klaviyo account in the new tab
- Refresh the page to confirm installation
Explore the detailed setup guide in our Help Center: Send automatic back in stock alerts with STOQ's Klaviyo app
What's changing in Klaviyo
Upon connecting, STOQ uses new, descriptive metric names in your Klaviyo dashboard:
- Back in stock alert (STOQ)
- Back in stock reminder 1 (STOQ)
- Back in stock reminder 2 (STOQ)
- Preorder confirmed (STOQ)
- Customer signed up for alert (STOQ)
Recommended for all merchants
While stores using private API keys can continue as before, upgrading to the official STOQ Klaviyo app is strongly recommended for better security and effortless management. Flows may need updating to the new metric names, but this is a one-time change that unlocks a more robust future with STOQ and Klaviyo.
Disconnecting is just as easy as connecting: simply click the Disconnect button in the same menu.
Ready to simplify your notifications? Try the new Klaviyo integration today and keep your restock and preorder campaigns running smoother than ever.
Sandesh is the founder of Artos Software and product strategist behind STOQ, helping Shopify merchants recover lost revenue through preorders and back-in-stock alerts. Previously a Product Manager at Shopify and Dropbox, he’s spent over a decade building software that solves real problems for real people.
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